CRM & Sales
Sales Executive vs. Account Manager: The Difference
Sales Executives and Account Managers share some common ground but they focus on different aspects of the sales process. Understanding the difference between them is
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CRM & Sales
Chief Sales Officer (CSO): Job role, skills and salary
The Chief Sales Officer is a high-level executive responsible for leading and managing the sales function of a company. This role is critical in shaping
Marketing
How to Become a Successful (Small) Business Owner
A business owner is someone who founded and runs a business. They oversee its operations and make key decisions. The duties of a business owner
CRM & Sales
Post-Sale Relationship: Turn First Buys into Repeat Sales
Post-sale relationship management involves engaging with customers after they make a purchase. This step is for gaining loyal customers, encouraging repeat business, cross-selling, and upselling.
CRM & Sales
Account-Based Sales: The Ultimate Beginner’s Guide
This guide will teach you the basics of account-based sales (ABS), a strategic method in B2B sales. It focuses on targeting high-value accounts rather than
CRM & Sales
Consultative Selling Method and Sales Psychology
Consultative selling transforms the role of salespeople, elevating them to trusted advisors. This not only improves customer satisfaction but also helps to build long-term relationships.
CRM & Sales
Key differences and methods in Inbound Sales Process
When the potential customer initiates the sales process, it is called inbound sales. Sales management needs to focus on guiding and advising. Understanding the difference
CRM & Sales
Understanding and Practicing Customer Advocacy
In sales, customer advocacy is when customers recommend a brand, product, or service to others. It’s about leveraging the positive experiences and satisfaction of existing
Marketing
How to write a Marketing Plan: Step-by-step guide
A marketing plan helps you understand your market and target audience. It sets achievable goals and strategies to reach those goals. To launch products, enter
Teamwork
Top 10 brainstorming methods for better Teamwork
Brainstorming is an important technique for unlocking creativity, promoting innovation, and improving teamwork. No matter the size of your team, these tips will improve your
CRM & Sales
E-Invoicing around the world: Requirements & formats
E-invoicing, or electronic invoicing, is now a global standard in the digital world. Governments want to be more efficient.
CRM & Sales
Guide to success with the SPIN Sales Method
The SPIN sales method emerges as a powerful approach that has stood the test of time. This guide explores the SPIN sales method, including its